Page load speed analysis
Total page load time
Original 25.51 Kb
After minification 25.26 Kb
After compression 8.16 Kb
HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 8.16 Kb or 68% of the original size.
Original 61.86 Kb
After optimization 60 Kb
Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Chips needs image optimization as it can save up to 60 Kb or 97% of the original volume..The most popular and efficient tools for JPEG and PNG image optimization are Jpegoptim and PNG Crush.
Original 557.18 Kb
After minification 551.61 Kb
After compression 122.58 Kb
Original 84.86 Kb
After minification 83.16 Kb
After compression 12.73 Kb
CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered.chips.jp needs all CSS files to be minified and compressed as it can save up to 12.73 Kb or 15% of the original size.
Network requests diagram
Our browser made a total of 44 requests and 3 domains to load all elements on the main page.We found that 52% of them (23 requests) were addressed to the original www.chips.jp,7% (3 request) were made to cdn.jsdelivr.netand 7.% (3 request) were made to www.google-analytics.com.The less responsive or slowest element that took the longest time to load (744 ms) relates to the external maftag.js.
Additional info on chips.jp
Possible request optimization
chips.jp uses IP address which is currently shared with 4 other domains. The more sites share the same IP address, the higher the host server’s workload is. It is strongly recommended that the host server should be changed or the hosting provider should be requested to give a different (separate) IP address for this domain.
|MX||MX preference = 10, Mail exchanger = mail.chips.jp.|
Language and encoding
Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise chips.jp can be misinterpreted by Google and other search engines. Our system also found out that chips.jp main page’s claimed encoding is EUC-JP. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.
|konachips.net||Kona Chips – Kettle Cooked Potato Chips|
|oldfashionedfishnchips.com.au||Fish and Chips - Olde Fashioned Fish n' Chips - Sydney|
|greendaychips.com.au||Greenday Chips | Real Fruit & Vegetables Greenday Chips|
|mccain.com.au||McCain: Frozen food, vegetables, chips, pizza, fruit, dinners Frozen food, vegetables, chips, pizza,|
|chips.org.au||Home - chips.org.au|
chips.jp has no SSL certificate.Web browsing can be safer with HTTPS connection, so we suggest that it should be obtained for this site.
Visitor World Map
Country of origin for 80% of all visits is Australian. It lies approximately 5150 miles away from the server location (United States) and such a long distance can negatively affect website speed, as it takes some time for data to travel back and forth between those places. That’s why one of the best ways to speed up chips.jp page load time for the majority of users is moving the server to Australian or just closer to the user base.
Social Sharing Optimization
Open Graph description is not detected on the main page of Chips. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks:
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